Brief Description
Graphic design represents a dynamic intersection of creative problem-solving and strategic visual communication. Each project within this portfolio demonstrates my ability to translate concepts into compelling visual narratives through intentional design.
Stitch & Story
Modular type
Moderna is a contemporary typeface designed using a modular grid, drawing inspiration from blackletter and classic serif fonts while embodying a deliberate juxtaposition between modern design and ancient linguistic roots. The typeface balances elegant, precise lines with playful curved elements, creating a dynamic visual language that reimagines traditional typographic forms.
Through an iterative design process, Moderna explores the delicate interplay between historical typographic influences and contemporary design principles. This project not only enhanced my skills in typeface design but also deepened my understanding of the interplay between historical influences and contemporary design practices in typography.
POster Collection
The Big Bend National Park Poster Collection transforms photographic imagery into high-fidelity vector illustrations, capturing landscapes originally photographed by my father during our family trips. By meticulously translating these images while preserving their photorealistic essence, I merged my artistic technique with his photographic vision. This project challenged my digital illustration skills and demonstrated my ability to create visually compelling, technically precise artwork.
Brand Development
Developed a comprehensive visual identity for a sparkling water brand, strategically leveraging nature-inspired illustrations and playful flavor names to create a distinctive market positioning that connects consumers with natural aesthetics.
typeface research
This project challenged me to create a comprehensive typographic brochure showcasing the history, design, and unique personality of a chosen typeface, emphasizing dynamic layouts and grid systems. Through meticulous research and creative exploration, I developed a cohesive visual style that transformed the typeface into imagery, highlighting its anatomical features while effectively communicating its distinctive characteristics to the viewer.
